# Cracker &amp; Rush Website Strategy


- Released on: 24-Jul-2019
- Organisation: Cracker and Rush
- Services: Strategy, Information Architecture
- Industries: Consultancy, Design, Graphic Design, Branding
- URL: https://miranj.in/work/cracker-rush-workshop



  
[Cracker & Rush][c&r] is a brand strategy and design team operating out of Bangalore, India. We were brought on board to audit the current Cracker & Rush website and to brainstorm a modern approach. The project entailed conducting a 5-day workshop with the internal stakeholders at the lovely Indiranagar office and facilitating in-depth discussions on the audience, goals, present and future content, landscape analysis, content strategy, information architecture and modular page-building strategies.   

[c&r]: https://www.crackerandrush.com/